I created a comprehensive email list of Spotify curators from the ground up that had a total reach of 12 million listeners. Executing email blasts after each of REFS single releases has gotten REFS on many playlists, strengthening their brand awareness and song streams.
While project manager at Viewstream, I executed many digital campaigns with Autodesk focusing on closing MQL’s and nurturing current clients. Campaigns ranged from landing pages, display banners, targeted email campaigns, social media campaigns, and video content.
Ran multiple brand activation campaigns for Elekta. Viewstream focused on Elekta’s visionary technology to help communicate their unique offering. I oversaw tradeshow campaigns focusing on the schedule, budget and creative for kiosks, booths, and virtual reality stations.
Viewstream needed to create a campaign that emphasized the advanced technology of Mevion’s proton therapy solutions through a digestible marketing strategy. We created eBooks, along with digital/print brochures, to outline the advantages of using this low cost, high caliber machine.
Personally created, ordered, and fulfilled over 2,000 video brochures for a direct mail campaign with Zendesk.
